It is 100 years since Alfred Schmidt Senior opened a bicycle shop in the German town of St Blasien back in 1920. This little workshop was the birthplace of a global company: shaped by the […]
Tag: Alfred Schmidt
From the Black Forest to the whole world
From a local car repair shop in the Black Forest to a global player in mechanical engineering. How did the Schmidt brand achieve this image? Inventiveness, wanderlust and quality are some of the reasons why […]